Email Design Checklists Save the Day: Avoiding Common Pitfalls | Ephemeral Benefits
July 07, 2008: Your Grill or Mine?

Posted by Lisa Harmon at 01:32 PM

From: Tommy Bahama
Subject Line: Your Grill or Mine? Try Our Blackberry Brandy BBQ Ribs
Date: Wednesday, July 2, 2008

I love this subject line: "Your Grill or Mine? Try Our Blackberry Brandy BBQ Ribs" - it's super-cute - although I'm concerned that since the actual recipe content appears so far down in the mail, folks might wonder whether we're grilling the gal?


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