From: Me
Subject Line: Live from the Airport: EEC Email Evolution Conference Highlights
Date: Wednesday, February 13, 2008

Congratulations to the EEC team for putting together a fantastic event; the Email Evolution Conference was evolutionary. My five favorite moments:

(1) The inspiring and entertaining kick-off keynote, which included video, audience surveys and Craig Spiezle (Microsoft's Director of Security) in a USPS uniform.
(2) The illuminating discussion about how to set up a successful internal service bureau with Lauren Skena (National Geographic), Tim Norris (Gannett), Brian Schonherz (Conde Nast) and Christina Nicholson (Williams-Sonoma).
(3) The thought-provoking (and entertaining) conversation around subscriber list health between Bob Frady (Live Nation) and Clint Kaiser (Epsilon).
(4) The forward-looking perspectives on the future of the industry from Eric Kirby (Merkle), Loren McDonald (Silverpop) and Anthony Ginn (eHarmony).
(5) David Daniels' (Jupiter Research) introduction of the word "blastards," used to refer to out-of-control batch-and-blasters.