January 08, 2008 : A Talking Camel
From: UrbanOutfitters.comSubject Line: Neither Naughty Nor Nice...
Date: Friday, December 14, 2007
From: UrbanOutfitters.com
Subject Line: Slackers: You can STILL get it there on time!
Date: Friday, December 21, 2007
Digging out from under the pile of holiday mails I received last quarter ;)...I like Urban Outfitters' take on the classic "Shop By Category" and "Shipping Deadline Extended" communications. By adding humor (and a talking camel), the messages come across as being more authentic than formulaic.
