May 02, 2007 : Natural's Not In It
"Natural" is clearly the buzzword in home furnishings this spring. Who does it best? And do you think that by mailing a few days earlier, CB brands detracted from PB sales? Do we need to reconsider our messages in the context of our competitors'?
From: CB2
Subject Line: cool earthy things
Date: Monday, February 26, 2006
From: Crate and Barrel
Subject Line: Spring Collection Preview
Date: Tuesday, February 27, 2006
From: Pottery Barn
Subject Line: Introducing the Natural Home
Date: Thursday, March 1, 2006
From: CB2Subject Line: cool earthy things
Date: Monday, February 26, 2006
From: Crate and Barrel
Subject Line: Spring Collection Preview
Date: Tuesday, February 27, 2006
From: Pottery Barn
Subject Line: Introducing the Natural Home
Date: Thursday, March 1, 2006
Comments
The CB team for sure.
Posted by: Alexander Sienkiewicz | May 31, 2007 08:40 AM