From: Built By Wendy
Subject Line: Who says a trash can can't make you smile?
Date: Thursday, April 19, 2007

We're all still dreaming up effective ways to link up the virtual and brick-and-mortar worlds. This Built By Wendy email is an interesting example of such efforts. Of course, you realize that alcohol consumption is proven to increase spending at a rate of 20% per drink. Just kidding. But probably not, right? Not a bad idea.