Smith-Harmon Email Creative Review: S-A-L-E

July 21, 2006 : S-A-L-E

Posted by Lisa Harmon at 06:03 PM

From: Paul Smith
Subject Line: Paul Smith Newsletter - Paul Smith Sale
Date: Thursday, June 29, 2006

While the generic subject line and missing menu navigation reveal a lack of experience in email marketing, here, Paul Smith integrates product and messaging seamlessly. Love the umbrella-sock "L". What fun!

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