From: Starbucks.com
Subject Line: Coming soon – a must-see movie from Starbucks Entertainment
Date: Wednesday, April 26, 2006

From: Diesel
Subject Line: Calling all unsigned musicians!
Date: Tuesday, May 30, 2006

From: Starbucks.com
Subject Line: Catch the new Dan Zanes CD at Starbucks
Date: Wednesday, May 31, 2006

You can't go a single day without seeing a Wall Street Journal article about new media channels, TV online, and advertainment, etc. Since media is "so hot right now," I guess we shouldn't be surprised to see coffee and clothing retailers expanding their brands into movies and music. I actually saw "Akeelah and the Bee" (I also drink about four cups of coffee a day) - it was cute - but somehow seeing the "Starbucks Entertainment" logo at the film's start just felt wrong. We'll see...