Smith-Harmon Email Creative Review: Strange Scents

March 16, 2006 : Strange Scents

Posted by Lisa Harmon at 02:54 PM

From: Burberry
Subject Line: Children’s Apparel, Accessories and Fragrance
Date: Thursday, March 16, 2006

The unearthly halo and black, pupil-less eyes make this baby look downright creepy.

I get it that retailers want to profit on the celebrity-fueled "it's hip to have babies" trend. Babies in tartan plaid are one thing, but baby FRAGRANCE!?

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