From: Starbucks.com
Subject Line: Find out what makes Starbucks Cinnamon Dolce Latte so comforting
Date: Thursday, January 5, 2006

It really does look delicious. Problem is, I actually have to leave my desk and go to Starbucks to get it! Since we can't gratify ourselves instantly, I'm curious about the number of lattes this email sells. I see two opportunities for improvement.
1) Make it an exclusive email subscriber coupon that can be printed out and brought to a store for a free Cinnamon Dolce Latte.
2) Sell the Latte Maker and Cinnamon Mix online and include a "How to Make your Own" recipe.