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October 04, 2005 : What's with the goats?
From: Saks Fifth Avenue
Subject Line: Shop Beauty & Lingerie & Get a Gift with Purchase + Fashion Incubator
Date: Tuesday, October 4, 2005

A nice offer and a cute design with one problem: what's with the goats? Lingerie and goats? I don't get it. That's extremely strange.
Another note: simplify the subject line to highlight the special offer for better click-through. You've got three "and" symbols in there. Too many! Try simply "Get an Exclusive Free Gift with Purchase".

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